{"product_id":"richard-saitowicz-synesthesia","title":"Richard Saitowicz: Synesthesia","description":"\u003cp\u003eThis is an introductory book on synesthesia written by Dr. Richard Saitowicz, a pioneering researcher in the field. Synesthesia is a phenomenon in which a stimulus is perceived as having distinct sensory or conceptual attributes separate from the trigger, such as seeing a color or tasting a taste upon hearing a sound. This phenomenon occurs involuntarily, regardless of one's will, is imbued with emotion, involves the recognition of the act of perception, and is hereditary. Just a few decades ago, synesthesia was dismissed by the scientific community as a product of the imagination, a metaphor not much different from expressions like \"blue bells,\" or a simple memory imprinted in childhood, receiving no interest from the scientific community at the time. In the late 1970s, the author began neurophysiological research on synesthesia despite the dissuasion of those around him, making a significant contribution to elevating the study of synesthesia to the ranks of mainstream science. In this book, based on accumulated data regarding the concept, history, how it works, and why it exists, the author presents the A to Z of synesthesia in an easy and concise manner. Through this book, readers can imagine the world experienced by synesthetes and realize that each individual's brain does not merely passively accept the world, but rather constructs reality itself to create a thoroughly subjective world.\u003c\/p\u003e\n\u003c!-- kyobooks-enrichment: english summary above, importer facts below --\u003e\n\u003cp\u003e\u003cstrong\u003eKorean title:\u003c\/strong\u003e 공감각\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKorean author:\u003c\/strong\u003e 리처드 사이토윅\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKorean publisher:\u003c\/strong\u003e 김영사\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eISBN-13:\u003c\/strong\u003e 9788934997894\u003c\/p\u003e","brand":"Richard Saitowicz","offers":[{"title":"Default Title","offer_id":54199314841964,"sku":"9788934997894","price":28.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1002\/3911\/4604\/files\/kyobooks-S000000598487-f8220c863a1f877e5f48d1df01c34511d552a75b741a2da8899bac025f73b4cb.jpg?v=1786815843","url":"https:\/\/checkout.kyobooks.com\/products\/richard-saitowicz-synesthesia","provider":"KyoBooks","version":"1.0","type":"link"}