{"product_id":"lee-joo-eun-how-to-live-as-a-marketer","title":"Lee Joo-eun: How to Live as a Marketer","description":"\u003cp\u003eWhat is marketing? How do you define this foreign language that is commonly heard everywhere? It's a task that everyone is talking about and millions of people are working on, but few people know exactly what it means. The author, Eun Joo, spent 28 years in a company, a marketer and a worker, and often women were forced to resign from their office. He has put it in the position of former marketers to tell how to plan and succeed a product in its own time and wanted to include marketing stories on the live scene. The book is a real help not only to the ex-capitalist who is invulnerable but also to the millions of self-immers who are trying to figure out how to promote and sell products and services to consumers. It is a realistic description of how many people are sweating and tears behind the scenes of one product being born and destroyed, and how much time it takes to make a campaign succeed. It is difficult to read by skipping 38 episodes of text. Our country, of course, has been described as a master of the role of a maqueter in the expansion process since the birth of several hit products in the world market, and the role that Marketer plays in developing new brand-level CJ groups is filled with life-saving stories that allow readers to play with him and breathe. The author, though a woman, ran unhesitatingly until he reached the big company executive, but he does not force readers who aim for marketers or female officers to go in their way.\u003c\/p\u003e\n\u003c!-- kyobooks-enrichment: english summary above, importer facts below --\u003e\n\u003cp\u003e\u003cstrong\u003eKorean title:\u003c\/strong\u003e 마케터로 사는 법\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKorean author:\u003c\/strong\u003e 이주은\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKorean publisher:\u003c\/strong\u003e 21세기북스\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eISBN-13:\u003c\/strong\u003e 9788950902841\u003c\/p\u003e","brand":"Lee Joo-eun","offers":[{"title":"Default Title","offer_id":54196997161324,"sku":"9788950902841","price":27.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1002\/3911\/4604\/files\/kyobooks-S000060621908-a0abae60f7a2014b9f02da19d3fbab4584e30cfc727abed865f5021445060f5d.jpg?v=1786733933","url":"https:\/\/checkout.kyobooks.com\/products\/lee-joo-eun-how-to-live-as-a-marketer","provider":"KyoBooks","version":"1.0","type":"link"}