{"product_id":"kim-dae-sik-why-are-young-people-so-enthusiastic-about-ediya","title":"Kim Dae-sik: Why are young people so enthusiastic about Ediya?","description":"\u003cp\u003eThe first 1,000 points on the national coffee brand. They compete with other brands and still do not use large-scale marketing costs to increase the price by building brand images. Instead, consumers try to make sure that they can drink delicious coffee at a non-consistent cost. Why are young people so enthusiastic about this kind of idea of how to make it work? First, we looked at why Korea fell into it by diagnosed Idiya fever and by the birth process and the change in its appearance. Next, the scene of Idiya's philosophy, management strategy and nanum management, headed for the rationalism of coffee. Finally, with the advice of those preparing for the coffee front-up, Idya brand has a trust and power.\u003c\/p\u003e\n\u003c!-- kyobooks-enrichment: english summary above, importer facts below --\u003e\n\u003cp\u003e\u003cstrong\u003eKorean title:\u003c\/strong\u003e 젊은이들은 왜 이디야에 열광하는가\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKorean author:\u003c\/strong\u003e 김대식\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKorean publisher:\u003c\/strong\u003e 매경출판\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eISBN-13:\u003c\/strong\u003e 9791155421420\u003c\/p\u003e","brand":"Kim Dae-sik","offers":[{"title":"Default Title","offer_id":54196531855724,"sku":"9791155421420","price":22.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1002\/3911\/4604\/files\/kyobooks-S000001724512-989c55737cc8adc6f65cde764dc9f3a16c0ac927c95b99b3cc0e927be326175e.jpg?v=1786732104","url":"https:\/\/checkout.kyobooks.com\/products\/kim-dae-sik-why-are-young-people-so-enthusiastic-about-ediya","provider":"KyoBooks","version":"1.0","type":"link"}