{"product_id":"kang-myung-kwan-hong-dae-yong-and-1766","title":"Kang Myung-kwan: Hong Dae-yong and 1766","description":"\u003cp\u003eThe most well-known travelogue of the Joseon Dynasty is Yeonam Park Ji-won's *Jehol Diary*. However, the author of this book, Professor Kang Myung-kwan, focused on Hong Dae-yong, who predates him and exerted a shock and influence on the intellectual society of the late Joseon period. *Hong Dae-yong and 1766* delves into *Yeongi* and *Eulbyeongyeonhaengnok*, which record Hong Dae-yong's journey from Seoul in November 1765, through a stay in Beijing in February 1766, and his return to Seoul. *Yeongi* was written in classical Chinese, while *Eulbyeongyeonhaengnok* was reorganized and compiled in Hangul so that women could also read it. So why did the author focus on Hong Dae-yong? During the time Hong Dae-yong lived, the prevailing atmosphere in Joseon was one of disparagement, viewing the Qing—which had defeated the Ming Dynasty and ruled China for over a hundred years—as barbarians. Consequently, many Joseon people who visited China were trapped by prejudice and preconceptions, failing to accept China as it truly was. However, Hong Dae-yong acknowledged the excellence of even the \"barbarians\" and recorded what he heard and experienced exactly as it was. Although this provoked criticism in Joseon, it paved the way for the formation of a new movement known as \"Bukhak\" (Northern Learning). Observing the daily lives of the Chinese people in detail, Hong Dae-yong recorded the appearance, manufacturing methods, uses, and convenience of the objects they utilized. He was also the first Joseon scholar to meet Chinese intellectuals, engaging in academic debates and forming friendships. This demonstrates his strong desire to break down prejudices and learn about a more advanced world through active observation and dialogue. Furthermore, it reminds us that travel is meaningful in not turning away from what one sees with one's own eyes, shedding prejudices, and embracing others.\u003c\/p\u003e\n\u003c!-- kyobooks-enrichment: english summary above, importer facts below --\u003e\n\u003cp\u003e\u003cstrong\u003eKorean title:\u003c\/strong\u003e 홍대용과 1766년\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKorean author:\u003c\/strong\u003e 강명관\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKorean publisher:\u003c\/strong\u003e 한국고전번역원\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eISBN-13:\u003c\/strong\u003e 9788928402670\u003c\/p\u003e","brand":"Kang Myung-kwan","offers":[{"title":"Default Title","offer_id":54200475877740,"sku":"9788928402670","price":22.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1002\/3911\/4604\/files\/kyobooks-S000000533691-0f227c008323325d0d56d35090a4aa10e732b5f9a45caef6f32c51ae9f013d72.jpg?v=1786866453","url":"https:\/\/checkout.kyobooks.com\/products\/kang-myung-kwan-hong-dae-yong-and-1766","provider":"KyoBooks","version":"1.0","type":"link"}